Prima Living Announced as Gold Sponsor for CSLA and ORCA Associations

Toronto, ON — September, 2025 — Prima Living is pleased to announce its role as a Gold Sponsor at two major industry events this year: ORCA’s Annual Conference (#ORCACON2025) and the Canadian Senior Living Alliance (CSLA).

These sponsorships reflect Prima Living’s commitment to supporting sector leadership, advancing best practices, and contributing to the future of senior living across Canada.

Leadership & Collaboration at #ORCACON2025

It was an inspiring week at ORCACON2025, where industry leaders from across Ontario gathered to share insights, explore innovations, and strengthen collaboration within the retirement living sector.

One highlight included a moment with Prima Living’s President Najib Raie, MBA, BCom, ORCA CEO Cathy Hecimovich, and the Honourable Raymond Cho, Minister for Seniors and Accessibility. Their conversation underscored the collective focus on elevating resident well-being, regulatory alignment, and strengthened sector partnerships.

Prima Living was also proud to sponsor a timely and well-received session led by Lisa Corrente and David Golden of Torkin Manes LLP, who discussed recent trends in RHRA findings and enforcement actions. Their presentation equipped operators with practical tools to enhance compliance, prepare their teams, and navigate oversight with confidence.

Supporting CSLA & National Sector Excellence

Prima Living is equally honoured to join the Canadian Senior Living Alliance (CSLA) as a Gold Sponsor.

In CSLA’s announcement, the association welcomed Prima Living as a key partner in elevating the quality of senior living across Canada — a mission that aligns closely with Prima Living’s own values and vision.

“Prima Living is redefining senior living management in Canada, with a mission to elevate the quality of life for seniors nationwide,” CSLA shared in its official message to members and partners.

Prima Living is grateful for CSLA’s warm welcome and looks forward to continued collaboration in advancing excellence, advocacy, and innovation in senior living.

A Shared Commitment to Elevating Senior Living

As Prima Living expands its management portfolio across British Columbia, Alberta, and Ontario, our partnerships with ORCA and CSLA represent meaningful steps toward strengthening sector relationships and shaping a more connected, high-quality future for Canadian seniors. These sponsorships reflect Prima Living’s commitment to industry excellence, regulatory best practices, and continuous improvement in senior care nationwide.

“As we expand our footprint in Ontario and beyond, aligning with CSLA and ORCA ensures we stay connected to sector insights, advocacy initiatives, and high operational standards,” said Najib Raie, President of Prima Living. “We are proud to support organizations that help advance safe, meaningful, and forward-thinking retirement living.”

Prima Living extends its sincere thanks to ORCA, CSLA, and all industry leaders who are working together to uplift standards, innovate boldly, and champion the well-being of older adults across the country. This shared commitment underscores Prima Living’s role as an emerging national operator dedicated to raising the bar for care, service, and resident well-being.

Learn more about Prima Living at primaliving.ca.